Manager
“One of the most thoughtful Designers I've had the pleasure of working with. He takes the time to understand the details behind business processes and the people who use them.”
Senior Product Designer
BSc Software Engineering · MSc IT (UX) · MBA Service Design
Based in Finland 🇫🇮 & Canada 🇨🇦. Open to roles in the EU/EEA and North America.
Authorized to work in EU/EEA & Canada • No sponsorship required.
🎓 Eng · Design · Business
🚀 15+ Shipped at Scale
🎨 AI-Native Design
🌍 EU · NA Open
Three disciplines taught me three different ways of being wrong. Engineering taught me systems don't lie. Design taught me people don't read specs. Business taught me shipped isn't the same as valuable. The work I'm best at sits in the overlap.
Six years in high-stakes domains — workforce, healthcare, AI-augmented operations. I don't just design screens. I design the decisions behind them.
How I Work
My specific process adapts to the business constraints of the brief, but my core principles remain non-negotiable:
- Align before designing: I drive cross-functional workshops early. It is infinitely cheaper to resolve a stakeholder disagreement on a whiteboard than in a Jira backlog.
- De-risk through validation: I prioritize problem definition over pixel-pushing. By mapping system constraints and testing critical assumptions before engineering writes a single line of code, we ship with confidence.
- Measure and iterate: Shipping is just the baseline. I stay close to product analytics post-launch, letting real-world user behavior dictate the next iteration.
LENS 01
Engineering
Systems don't lie.
BSc Software Engineering
LENS 02
Design
People don't read specs.
MSc Information Technology (UX)
LENS 03
Business
Shipped ≠ valuable.
MBA Service Design
Career Journey
Product Designer
Current
Younite
2023 – Present
Service Designer
Wunderman Thompson
2021 – 2023
UX & Service Designer
Cargotec
2020 – 2021
How I Lead
Three habits I've earned across six years of shipping.
Leadership isn't a title — it's what survives contact with the team. These are the three habits I've kept showing up with, project after project.
- 01
I bring engineering into the design room early.
The most expensive bugs aren't code bugs — they're spec bugs that survive past handoff. I run cross-functional workshops in the first week so engineering helps shape the brief, not just react to it. On Eezy Core that's how a four-week design-system investment got greenlit as a shared decision instead of a designer's preference.
- 02
I own the design system as scaffolding, not a personal pixel garden.
On Eezy I shipped a unified system across Customer, Expert, and Talent apps before any surface was detailed — three audiences, one visual language, faster engineering handoffs, parallel design tracks without drift. A system survives because the team can move faster with it, not because it's beautiful.
- 03
I push back when the evidence backs it.
Mid-flight on Eezy Core, engineering deprioritised a sticky contextual action bar as scope creep. I came back with user-test footage of HR managers losing 2–3 seconds per batch. We shipped it. Post-launch: batch approval time fell 3× for queues of 5+ shifts, zero support tickets. Conviction without evidence is ego. Conviction with evidence is leadership.
0+
Years shipping senior design
0+
Products in production
0+
Teams across 3 continents
Impact · The Receipts
The numbers are the receipts. The work is upstream.
0%
01 / 03
faster labor fulfillment
AI-driven workforce optimization
Industry average: hours. We shipped minutes — validated across 3 rounds of usability testing.
Eezy Customer · 2024
0%
02 / 03
operational gain
Platform capacity without added headcount
Measured post-deployment against pre-launch baselines across admin and coordinator flows.
Eezy Platform · Validated
0%
03 / 03
CSAT increase
User satisfaction across redesigned flows
Tracked across admin and coordinator cohorts over two quarters post-launch.
Cross-project · 2023–25
0%
manual admin reduction
Workflow automation
Validated through workflow mapping and post-launch analytics.
Eezy Core · Scheduling Flows
0%
faster design-to-handoff
Design velocity with AI assistance
Using AI-assisted component generation and structured prompt workflows.
AI Toolchain · 2024
Shipped isn't the same as valuable. These were both.
Showing 07 cases
Live
Professional
2023–2025Eezy Core
AI-Driven Staffing Platform
Product Designer · End-to-end · Research → Dev Handoff
Fragmented Nordic staffing ops → one AI-driven workforce OS
Led end-to-end design of the Eezy Core admin platform — the operating system HR, recruitment, staffing, and payroll teams use to run Nordic workforce operations at scale. Bridged AI capabilities with enterprise UX across responsive web and mobile.
UX Design
UI Design
Product Design
AI/ML
Manager
“Led us through the first ever internal user persona definition — from user interviews through implementing the persona in the digital experience management tool.”
Peer
“His strategic mindset allows him to zoom in and out and navigate complex projects effectively. Good understanding of customer, technical, and business perspectives.”
Peer
“An eye for detail and a sense of creativity that allows him to design products and services that meet the needs of end-users. A mix of creative and data-driven approach.”
What I bring
Seven capabilities, one through-line — closing the gap between what a product promises and what its users experience.
01
Engineering Foundation
BSc Software Eng·Feasibility·Systems Thinking
A BSc in Software Engineering means I speak the language of feasibility. I understand what's easy, what's costly, and how to design so implementation doesn't have to fight the system.
02
Research-led UX
User Research·Usability Testing·MSc IT/UX
MSc in IT & User Experiences. I frame problems with data before drawing anything. User interviews, usability testing, and behavioural insights shape every design decision I make.
03
Service Design Thinking
Service Blueprints·Systems Design·MBA
An MBA in Service Design trained me to zoom out. I design the full system — the touchpoints people see and the operations they don't — so the product actually delivers on its promise.
04
AI-native Design
AI-augmented Workflow·Rapid Synthesis·Claude
I use AI as a thinking partner throughout discovery, synthesis, and iteration. Not as a shortcut — as leverage. The result is faster insight cycles and sharper design rationale.
05
Local Depth, Global Range
Nordic Design Culture·International Clients
Every role I've held has had local, Nordic, and international reach — Finnish startups, Nordic agencies, global B2B corporations, and customers across Europe and North America. I know how context shapes design, and how to keep the work precise wherever it lands.
06
Cross-functional Leadership
Stakeholder Mgmt·Design Handoff·C-suite Comms
I've sat at the table with engineers, PMs, legal, and C-suite. I translate between disciplines without losing nuance — so decisions get made faster and fewer good ideas die in handoff.
07
Design Practice Building
Design Systems·Process Design·Research Standards
I build the infrastructure that teams use after I move on — documented systems, review processes, and research standards that become the organisation's baseline. At Eezy I established the design system spanning 4 product surfaces. At Cargotec I led the first internal user persona initiative, setting the research standard for the product team.
2022 – 2025
MBA
Service Design
Turku University of Applied Sciences
Turku, Finland
2016 – 2019
MSc
Information Technology (User Experiences)
Tampere University
Tampere, Finland
2012 – 2016
BSc
Software Engineering
Daffodil International University
Dhaka, Bangladesh
These three degrees aren't separate — they're how I hold engineering constraints, user needs, and business strategy in my head at the same time.